In recent years, the integrated wall is very popular. As long as it is a wall decoration, many people will think of integrating the wall. With the development of the decoration industry, the reputation of the integrated wall is becoming more and more loud, but some dealers complain that the sales of the integrated wall is not going up.
Terminal sales communication is not in place, consumers are in the fog
As a sales terminal, the shopping guide in the store is very important. Imagine that no matter what you want to buy, if you have problems after entering the store, you must hope that the shopping guide can provide you with detailed and detailed information about the products. At present, although the development of the integrated wall industry is very fast, the training of the matching service personnel has not yet been put in place. Most dealers have neglected the professional knowledge training for the in-store shopping guides, resulting in many shopping guides that can't even answer or can only Fuzzyly answer customer questions. For example, the recent popular bamboo-wood integrated fiber wallboard, customers ask what is this? What are the characteristics? What is the ratio of aluminum alloy wall panels? If the shopping guide can't answer, how can the customer be assured of placing an order. In-store shopping guides and consumer communication are not in place, it is difficult to get the trust of customers, which is a big reason why the integrated wall can not be sold.
The design plan is not clear, and consumers will choose another option.
With the overall improvement of the living standards of the whole society, more and more people are paying more and more attention to their living environment, and some families even do not hesitate to build new homes. The time-effect of the integrated wall depends largely on the design, and a good design can add color to the integrated wall product. However, the current situation is that most of the specialty stores do not have professional designers. The design schemes designed by third-party designers often require customers to wait for a long time to implement due to the time and space gap. It is very easy for consumers to wait. Change your mind halfway.
The operation is not standardized, and the actual installation effect is uneven.
Convenient installation is a great advantage of integrated wall surface, but the installation is not convenient than it can be installed at will. Some installation masters lack professional knowledge or poor craftsmanship. After installation, the seam is large and the folds are not beautiful, which will affect the overall wall surface. The effect will affect the word of mouth of the product. Therefore, a professional installation team is very necessary.
Unprofessional construction, large error, serious material loss
In addition to the installation effect, in the actual installation, the master is also very important for the control of the cutting and wear of the material. Regardless of the economic strength of the consumer, the funding in the purchase process is always a point of great concern. The price of the integrated wall is a bit more expensive than ordinary wall materials, but the win is small, the construction period is short, and the overall price is very high. Many specialty stores also use this as a selling point. However, in the actual installation process, the master is not professional, the tools are not professional, the measurement data is deviated from the actual data, the area measurement is not accurate, the material cutting is not accurate, resulting in serious loss, saving money becomes costly, and consumers are naturally dissatisfied. Less repeat customers and lost word of mouth, how to sell sales?