The integrated wall industry is a rapidly growing industry in recent years. It has a good momentum and a huge market capacity. It is gradually rising every year and is a good gold industry.

 

Due to the rapid development of the industry, large profit margins, and the threshold for entry is not very high, many integrated wall companies have sprung up, and various problems have followed. There are only a handful of real brands in the industry. The quality of products of enterprises is uneven, gradually entering the level of price competition, and disorderly competition for malicious competition.

 

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So for those who are trying to enter this industry, they are faced with a test, a choice.

 

And in front of us are two routes: the brand route and the price route. These two development routes are like two rails in parallel or opposite directions. At this stage, it is difficult to organically combine one, then, Is there any way out for integrated wall dealers?

 

The answer is of course there is, as long as you choose a brand with a core competitiveness, then you are ahead of others at the starting line. So what is core competitiveness?

 

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The environmentally-friendly integrated wall that emerged from 2010 is a good choice. In fact, the current wall decoration products are divided into two types, one is the traditional wall decoration materials, such as wall paint, paint scraping putty, wallpaper, etc., and the other is environmentally integrated wall. The advantage of this environmentally-friendly integrated wall surface is that it is convenient and quick to install, and can achieve 3D three-dimensional modeling, without formaldehyde and other pollution, as well as waterproof and fireproof effects.

 

 

 

Environmentally-friendly integrated wall has great potential for future market development

 

 

 

 

 

Nowadays, the environmentally-friendly integrated wall is a new type of product in the market, which is equal to a monopolistic product (of course, this is only temporary), so the profits will be extremely impressive. It turns out that this year I chose to do integrated wall. The dealers have almost a 100% success rate, and for dealers and agents, this is a once-in-a-lifetime opportunity, so the core competitiveness of the integrated wall is unquestionable!

 

The integrated wall should not be too flowery, and the color of the mix will make people feel tired. As an important element of home decoration, the integrated wall is faced by the owners and friends every day. Some integrated walls look very beautiful at first sight, but because the paint on the integrated wall itself is relatively dazzling, once the owner friends will have a large area Sticking to the wall will cause a strong aesthetic impact, resulting in a very glaring charm, over time, will produce a certain degree of aesthetic fatigue.

 

 

 

Environmentally-friendly integrated wall has great potential for future market development

 

 

 

At the same time, the choice of integrated wall must be based on the specific state of the home atmosphere. "Some integrated walls are slightly more beautiful, but the charm of a large area after the wall is not good, there are some integrated wall curtains. The color is relatively deep, it is more suitable for use in hotels or some leisure places, but it is not suitable for home decoration. Owners and friends must pay more attention when purchasing. In general, it is recommended that the owner friends choose wallpaper curtains with shiny surfaces.

 

 

 

Environmentally-friendly integrated wall has great potential for future market development

 

 

 

The volatile content of the integrated wall is mainly derived from the printing ink integrated on the wall surface. The printing ink commonly used in the past contains volatile toxic chemicals, which have an impact on health and the atmosphere. However, as the state of the art continues to advance, the improved printing ink has greatly reduced the volatile chemical composition and has been controlled to a safe range that does not pose a health or ambience hazard. The environmental protection of paving accessories is also the focus of people's concern. In fact, most of the regular integrated wall rubber powder is starch gel extracted from natural plants, which is not harmful to health. Owners and friends can choose to pay for the materials. Installed.

 

 

 

Environmentally-friendly integrated wall has great potential for future market development

 

 

 

Therefore, as a home improvement trend, integrated wall surface has considerable development potential in the future market. How should we join this industry? At present, many enterprises have joined the network to promote and promote the brand, which has greatly helped the sales promotion. Some integrated walls have also begun to use the group purchase network and Taobao to conduct online sales, and also started a new marketing model of common sense network marketing. :

 

First, independent group purchase

 

Independent group purchase This group purchase form is generally operated independently by the store. Through the store staff on the network, it cooperates with the group purchase network, and publishes group purchase promotion activities in the group purchase network. In addition, it publishes group purchase promotion in the community and concentrates on popular consumers. The district publishes publicity and concentrates on group buying in an integrated wall store or a designated place in the community. This group purchase is a one-stop service from the promotion of the merchant directly to the final product sales and maintenance. This group purchase generally has perfect after-sales service, the product quality is also guaranteed, and the price is much lower than usual, so consumers should seize This is a good time to learn and buy.

 

Second, joint group purchase

 

Joint group purchases are generally initiated by some well-known group buying websites. These group buying websites are combined with ceramic tiles, flooring, integrated wall...all kinds of building materials brands to buy in a designated group buying square. The advantage of this combination is that consumers can understand the group purchase price of various products at the same time. The disadvantage is that the group purchase activity is initiated by the group purchase network. After the order is placed, some problems require communication between the two parties, and the price of the group purchase is generally It won't be the lowest offer (because it's also necessary to give a part of the cost to the group buying organization, where the cost comes from, consumers should know)

 

Third, the factory direct purchase

 

Factory direct purchase of such group purchases is now a popular group purchase method. Because this group of netizens can directly face-to-face with the manufacturers, they can directly understand the manufacturer's materials, processes and the size of the manufacturers. It is also possible to reduce the profit of the dealers in the middle level and the first level. Generally, this kind of activity is more in the coastal areas of Guangdong, and the country is not yet prevalent. At present, the integrated wall industry is still more difficult to implement the group purchase model of factory direct sales.